By now, we have all witnessed how waste wreaks havoc on the environment, as fashion remains the second-highest polluting industry behind petrochemicals. As AHLEM eyewear evolves, what remains is a contemporary brand defined by distinguished design that innovates, inspires, and sets new standards for environmental responsibility. Says AHLEM founder, Manai-Platt: “We should never have to compromise ethics for elegance.” In only a few years, AHLEM has increased efforts at home and offshore to green production cycle.
Now, AHLEM is taking further strides in the luxury eyewear market with a new sustainability initiative: a buyback program that gives new life to tired frames and puts money in customers’ pockets toward a new pair of glasses. Simply swap out your AHLEM frames—used, unworn, any condition—in exchange for a voucher of up to $100 in credit toward your next AHLEM purchase.
And we won’t stop there. In partnership with our atelier in France, AHLEM will close the loop by releasing an annual limited edition REFRAMED collection rendered entirely from recycled and reused metals and acetates in exclusive colorways—with proceeds benefiting the No Kid Hungry organization. “Giving back has always been at the heart of our brand culture,” says Manai-Platt. “We are constantly looking for ways in which we can be of service within our industry and our world at large.”